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Amazing Young WomenTM is a dynamic platform of online and local market activations that showcase and celebrate female role models offering an aspirational focus for all female athletes and teens as they prepare to be the next generation of leaders.

In October 2014, Amazing Young WomenTM and its rallying cry #BeautifulAmbition were launched by Elite Clubs National League ("ECNL"), the nation's premier female youth soccer league. Entering its sixth year, the ECNL has grown to become the most comprehensive elite female youth development platform in the world, encompassing female-focused health, wellness and player development programs.  Throughout the 2014-2015 season and beyond, the ECNL will showcase what it means to have #BeautifulAmbition as exemplified by former and current ECNL players, and will call on all of the nation's women to join the movement to celebrate the endless potential of today’s girls.

“Generations of women have worked to redefine what it means to be a girl and have made it a reality that today’s teens have the ability to truly define themselves,” said Sarah Kate Noftsinger, Commissioner, ECNL.  “In a show of appreciation and celebration of these women, we are motivating the Amazing Young Women of the ECNL and beyond to realize their own full potential.”

Amazing Young WomenTM is calling on women of all ages to share their personal moments of #BeautifulAmbition and help drive a movement that celebrates the power of what it is to be a girl today.


  • #BeautifulAmbition: Chosen to represent the “beautiful game”, the pleasure of accomplishment, and the commitment to succeed. #BeautifulAmbition is the bridge between thinking and doing; it is the catalyst necessary for success. By using #BeautifulAmbition on Facebook, Twitter, and Instagram to share personal moments of accomplishment individuals will join the celebration of our nation’s Amazing Young Women and have the opportunity to be selected for a monthly profile.
  • Add ‘theECNL’ on Snapchat: Created as a gateway to gain access to premium content including material and information about self-esteem, confidence, health and wellness. Throughout the year special guests will be available on Snapchat to answer questions one-on-one in a safe forum.
  • Developed as the campaign hub to house and showcase campaign content, celebrate the stories of ECNL players and leaders, and highlight the accomplishments of our nation’s Amazing Young Women.
  • S'Heroes & Spotlights: Each month Amazing Young Women of the ECNL will be chosen from online submissions and social engagement to be showcased at  Through testimonials, tips and tools, the website is providing all girls to view, share, and celebrate what it is to be motivated, strong, and successful.


To bring the online buzz to life, a #BeautifulAmbition pop-up tour will accompany ECNL National Events, stopping in seven cities from coast-to-coast. The Zone will include a series of local market activations to share health and wellness techniques, and will encourage young women to maintain peak performance on and off the field. These activation zones will be tailored to meet the specific needs of teen girls and will reinforce strong health habits as a critical factor to individual success throughout life.  At activation sites, girls will have the opportunity to meet former players, share their onsite experience through their personal social media handles, and submit nominations for the next Amazing Young Women who will be highlighted through the campaign.

To learn more about local market stops including cities, dates and special guests, visit

We are all eye witnesses to the fact that competition brings out the best in our teams. We have all learned firsthand that the best leaders don't create followers, they create more leaders.

Our desire for accomplishment in sport has taught us endless lessons and developed us into incredible athletes, but we are much more than just athletic. We are ready to win in life. We want to be the leaders of the next generation.

We are Amazing Young Women.

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